Oracle Fusion CRM: The New Standard for Customer Relationship Management

	WHY ORACLE		VALUE FOR EXISTING APPLICATIONS
	Oracle Fusion Customer Relationship Management (CRM), a component of the Oracle Fusion Applications suite, sets a new standard for CRM in sales performance management, enterprise integration, and business flexibility: Comprehensive sales suite solution drives better sales performance management Role-based user experience provides sales executives, sales managers, and sales reps with information when they need it Modular, flexible, and extensible approach for rapid adoption 100% standards-based infrastructure reduces the cost of staffing, implementation, and maintenance Available on demand or on premise		Maximize revenue potential: Siebel CRM and Oracle CRM On Demand customers can take advantage of Fusion CRM’s sales planning module to create optimized sales territory, incentive compensation, and quota recommendations Gain a single view of your customer across the enterprise: Oracle E-Business Suite, PeopleSoft, JD Edwards, and Siebel CRM customers can leverage Fusion Customer Hub to consolidate and cleanse customer data across the enterprise Centralize order orchestration across multiple capture and fulfillment systems:Fusion Distributed Order Orchestration provides Siebel CRM customers with faster time to revenue through optimized fulfillment processes and more accurate order promising through a global view of supply Learn more about Fusion Applications

FEATURED RESOURCES

Read the Solution Brief: Oracle Fusion Customer Relationship Management (PDF)
Oracle Fusion Applications User Experience (MP3, 16 min.)
Introducing Oracle Fusion Customer Relationship Management AppCast (MP3, 16 min.)

Standard	New Capabilities	Business Benefit
Maximize revenue with better sales planning	Integrated territory management Quota management and incentive compensation alignment Advanced forecasting	Equitable distribution of revenue opportunities among sales reps for optimal sales coverage Shorter time between sales planning and sales execution Easy monitoring and adjustment of performance to plan
Improve sales pipeline with smarter prospecting	White space analysis of hidden opportunities in new and existing accounts Advanced lead management Sales campaigns	Shortened sales cycle Highest potential leads most likely to close Improved lead nurturing
Increase sales efficiency and effectiveness through greater productivity	360-degree view of the customer Contextual intelligence and collaborative social networks Mobile and desktop integration	Higher win-rates with quick access to the right information at the right time Shared best practices across sales teams Increased user adoption and faster response to customer requests